TVC

Now here’s a good dose of reality for most of us. The latest advertising TVC for Stihl power tools cleverly illustrates how modern life has been all too consumed by the digital age, with the average family spending more and more time in front of the TV or computer.

Not often do you find yourself in a room of people who stop mid-sentence to give their undivided attention to a TV commercial, let alone one associated with the world of finance. But that’s exactly what happened when this refreshing advert for the AMP AXA merger graced the box. The clever piece of motion graphics engages the viewer to ensure the intended message gains full attention from it’s audience. The past, the present and future possibilities are packaged up nicely in a sequence of engaging words and visual representations of the advert’s intended message. It’s a feel good advertising offering, making the audience believe that anything really is possible with some guided planning, commitment and teamwork. An engaging and thought provoking example of good advertising. Inspiring.

Here is the latest offering from Old Spice, must admit I laughed out loud, for gen y purists that's LOL. This advert hasn't been received as well online (as a viral success) as the original. But it is still worth a watch... what, you've got something better to do with your next 32 seconds.

Here is a little TV commercial that is more about intertainment than selling. Put a smile on my face, hope it does the same for you. Amazingly done and without the use of any instruments. This is an advert for Tmobile UK, there are some talented people in this world.

Every now and then you come across an advert that leaves you thinking, "how did they do that?". This advert had that effect on me, while I quickly had some thoughts as to how this was achieved I was amazed at the amount of time and effort put into this concept.  Maybe being a designer I could appreciate the finer elements. To really see what is going on in this advert you'll need to view it a few times.